Philipp Schiemer will follow from June 1st Ulrich Bastert as Head of Sales and Marketing at Daimler Buses, because he will be retiring in the middle of this year.
After 35 years at Daimler AG, Ulrich Bastert (60), Head of Marketing, Sales and Customer Services at Daimler Buses, will be retiring on July 1st, 2020. Philipp Schiemer (55), who is currently Head of Mercedes-Benz do Brasil Ltda., will step into his new role as Mr. Bastert’s successor, while Karl Deppen (53) will be in charge of the Brazilian division of Daimler Trucks & Buses.
“I would like to sincerely thank Ulrich Bastert for his more than three successful decades of service in a wide variety of key functions at Daimler Trucks & Buses,” said Martin Daum, Chairman of the Board of Management at Daimler Truck AG. “Ulrich Bastert possesses incomparable sales knowledge, is one of our strongest leaders and, without a doubt, has thoroughly earned his retirement. His entrepreneurial mindset and consistent dedication to customers are exemplary. We wish him all the best in his new phase of life!” “His successor as the Head of Sales and Marketing at Daimler Buses, Philipp Schiemer, is a highly competent and experienced commercial vehicle manager. During his work in Brazil, which spans more than 15 years, Philipp Schiemer propelled Mercedes-Benz back to the top of the market and realigned our business in this core market. We are delighted that Philipp will now be a member of general management at Daimler Buses,” said Till Oberwörder, Head of Daimler Buses.
Ulrich Bastert joined the company in 1985 and worked in a variety of managerial functions in the commercial vehicle division – e. g. as President of DaimlerChrysler AG in the Czech Republic at the time and Head of Sales & Marketing for Commercial Vehicles in France. From 2007 to 2015, Bastert was Head of Marketing, Sales and Services at Mercedes-Benz Trucks, and was in charge of marketing control for trucks and all communication and marketing issues for the Mercedes-Benz Trucks brand. Since 2015, he has been in charge of the sales department of the Daimler Buses division.
Philipp Schiemer started his Daimler career in 1984 and worked in various managerial positions in Sales and Product Management in Brazil and Germany until 1997 – e.g. as Head of A-Class Product and Head of Marketing & Sales for the smart brand. In 2004, he returned to Brazil and, as a member of the management team, became the Head of Sales at Mercedes-Benz do Brazil Ltda. In 2009, he became Head of Marketing for Mercedes-Benz Cars in Stuttgart. Following this phase, he stepped into his current position and has been in charge of the Brazilian division (CEO of Mercedes-Benz do Brazil Ltda.) since 2013.
Source: Daimler Truck AG04.02.2020